How to relax in business - why spam never works

I have noticed sometimes in business and marketing there is an urgency that revolves around numbers and promotion - promoted products  are most often exaggerated and biased.

The majority of business and organizational websites are biased exaggerations...

If you aim to produce a quality product that you have put your heart and soul into then that is good enough.

The rest will follow naturally - you enjoy what you are doing and can relax at work.

That is why Spam and expensive advertising never really works....